The Burma-Shave roadside signs are long, long gone, but folks of a certain age remember these humorous poems that appeared on six sequential signs along the highway out in the middle of nowhere:
A peach / Looks good / With lots of fuzz / But man’s no peach / And never wuz / Burma-Shave
If daisies / Are your / Favorite flower / Keep pushin’ up those / Miles per hour / Burma-Shave
Ben / Met Anna / Made a hit / Neglected beard / Ben-Anna split / Burma-Shave
When I was a kid my family took a lot of road trips, and we always recited each sign out loud as we passed—and then laughed like monkeys.
Some of the best writing around—in terms of what it evokes—is advertising writing. (Think about the “nighttime sniffling, sneezing, coughing, aching, stuffy head, fever, so-you-can-rest medicine.”) Here are some advertising catchphrases that will take you back, from Entertainment Weekly.
Disclosure of Material Connection: I have not received any compensation for writing this post. I have no material connection to the brands, products, or services that I have mentioned. I am disclosing this in accordance with the Federal Trade Commission’s 16 CFR, Part 255: “Guides Concerning the Use of Endorsements and Testimonials in Advertising.”