by Jamie Chavez | Jan 18, 2014 | The Arts & Media
We were just talking about using Twitter as a marketing tool, so I want to bring two “last words” to your attention. The first is from literary agent Chip MacGregor, who offers ten thoughts on the effectiveness of social media. He had me at “Don’t...
by Jamie Chavez | Jan 16, 2014 | The Arts & Media
I was discussing social media with a publisher friend of mine recently—particularly Twitter, which seems to be in the strange position of being both more and less than some users in my circle had hoped. My friend remarked that it was now apparent Twitter wasn’t much...
by Jamie Chavez | Sep 21, 2013 | The Arts & Media
We’ve been having some discussion about social media—I’ve blogged about it four times, twice recently—what it might do for you, what it can’t do for you,* what works for me, and so on, and as a result I got a lot of comments, mostly private, about not knowing how to...
by Jamie Chavez | Sep 2, 2013 | The Arts & Media, The Book Biz
Social media is an endless source of both consternation and amusement to me. My adorable niece set up a MySpace profile for me some years ago; then she and I both promptly forgot the log-on information and that was that. I just wasn’t ready for social media, and it...
by Jamie Chavez | Aug 12, 2013 | Miscellany, The Arts & Media
Twitter is an interesting phenomenon. I started using it two years ago this month—yes, I was late to the party (@EditorJamieC)—at the behest of a brilliant friend who convinced me (after trying for two years) it’s a great marketing tool. I had no idea what I was...